Listing your home is more than putting a sign in the yard. It’s a strategic process designed to position your property for maximum exposure, strong offers, and a smooth closing.
Here’s the big picture of what to expect:
1. Preparation
Before your home hits the market, we focus on presentation. This may include:
- Decluttering and deep cleaning
- Minor repairs or touch-ups
- Staging recommendations
- Professional photography
First impressions matter — and preparation drives results.
2. Pricing Strategy
Pricing is both art and data.
We analyze comparable sales, current competition, and market trends to position your home competitively — attracting serious buyers while protecting your value.
3. Marketing & Exposure
Your home is launched with a coordinated marketing strategy that may include:
- MLS listing
- Online syndication
- Social media promotion
- Email campaigns
- Open houses
The goal: maximize visibility and generate strong interest quickly.
4. Showings & Feedback
Buyers tour the home.
We gather feedback, monitor activity, and adjust strategy if needed to maintain momentum.
5. Offers & Negotiation
When offers come in, we:
- Review price and terms
- Negotiate strategically
- Guide you through contingencies
It’s not just about the highest price — it’s about the strongest overall offer.
6. Under Contract to Closing
After accepting an offer, the process continues with:
- Inspections
- Appraisal
- Final negotiations
- Closing coordination
We manage the details so you can focus on your next move.
Selling your home is a process — but with the right strategy and guidance, it can be efficient, profitable, and far less stressful than you might expect.